AT&T Wi-Fi Services is hiring!
Overview
Expert knowledge of developing marcom initiatives to promote use of Wi-Fi at WOW-supported events and/or stadiums. Maintains awareness of event schedule. Develops and reviews event plans to maximize company presence and exposure at minimal cost. Collects and analyzes cost information and prepares ROI reports. Seeks out and qualifies outside vendors and services for set-up, production, etc. Works with corporate advertising and public relations to develop promotional plans for events, creating an integrated marketing solution. Determines most cost effective means. Travel 70%. Supervises: No
Requirements
Familiarity in developing local market advertising plans, including out of home, radio, TV, etc.
Experience developing social media strategies for events, such as landing pages, contests using online outlets, and setting up pages on social networking sites. Results on previous work required.
Public relations knowledge, both on a national and local basis. Experience developing press releases and other media materials.
Vendor management skills for the development of printed collateral materials and marketing ad specialties.
Experience working with copywriters and graphic artists.
Proven creativity in the development of marketing tactics for specific events or promotions. Examples required with demonstrated ROI.
Superb organizational skills, project management skills; ability to multi-task.
Ability to produce results with limited supervision.
Experience working with cross-functional teams, including engineering, field support, project management.
Experience in high-profile positions within large organizations. Technology/telecom experience required.
Excellent communications skills required, both written and verbal.
At least 6-8 years experience required. BS in Journalism, Marketing, Communications or related field required. MBA desired.
- Location: Dallas, TX
- Compensation: DOE
- Principals only. Recruiters, please don't contact this job poster.
- Please, no phone calls about this job!
- Please do not contact job poster about other services, products or commercial interests.